{"product_id":"can-marketing-save-the-planet-by-michelle-carvill","title":"Can Marketing Save the Planet By Michelle Carvill","description":"\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv data-testid=\"description\" class=\"BookPageMetadataSection__description\"\u003e\n\u003cdiv class=\"TruncatedContent\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"TruncatedContent__text TruncatedContent__text--large TruncatedContent__text--expanded\" data-testid=\"contentContainer\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv data-testid=\"description\" class=\"BookPageMetadataSection__description\"\u003e\n\u003cdiv class=\"TruncatedContent\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"TruncatedContent__text TruncatedContent__text--large TruncatedContent__text--expanded\" data-testid=\"contentContainer\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"BookPageMetadataSection__ratingStats\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cdiv data-testid=\"description\" class=\"BookPageMetadataSection__description\"\u003e\n\u003cdiv class=\"TruncatedContent\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"TruncatedContent__text TruncatedContent__text--large TruncatedContent__text--expanded\" data-testid=\"contentContainer\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph\"\u003e\n\u003cdiv class=\"DetailsLayoutRightParagraph__widthConstrained\"\u003e\n\u003cspan\u003eAn exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIn our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFrom the authors of Sustainable Marketing , awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey, taking a deep dive into some of the most high profile subjects and solutions that every marketer needs to know about. It details the main priorities that companies should consider, and provides a 101-topic directory of the practical and realistic ways in which marketers can drive positive impact, showing that, even in the age of consumerism, marketing CAN be a force for good.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wide Genre","offers":[{"title":"Soft Cover","offer_id":47505592156380,"sku":null,"price":25.0,"currency_code":"AED","in_stock":true},{"title":"Hard Cover","offer_id":47505592189148,"sku":null,"price":30.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/2044\/5148\/files\/42_84f45bef-3362-4227-b193-a4ee21a4e65f.png?v=1769703269","url":"https:\/\/widegenre.com\/products\/can-marketing-save-the-planet-by-michelle-carvill","provider":"WideGenre","version":"1.0","type":"link"}